Magento Ecommerce Platform

 

Introduction: 

Magento Development Service is known to be a fast emerging ecommerce script which facilitates bundle of benefits which we do require in CMS and web development. It uses my SQL and Zend PHP databases. It allows to users to manage content and the look of the website. The functionality of the ecommerce store is also managed by the Magento. Magento as a web development Service facilitates us with great search engine, marketing and catalog management tools. 

Why Chose Magento?

Magento web development services has become so much important specially in this competitive world while the owner must have the authority to control the quality, giving security and reducing costs. 

Magento content management system is a full-featured and robust platform which is suitable for creating the ecommerce sites. Magento is so enriched hat it can also create ecommerce sites of all sizes to explore limitless possibilities for growing the business.

If you develop your store on Magento then there is no worry about scaling your business because it can scale up to keep pace with your business. If you need to enhance the default features and incorporate additional functionalities, then we suggest you to simply install extensions and themes created by third-party developers.

 

What is the Statistical History of Magento?

Magento development services has some positive aspects in history also which reflects its importance and value. More than 4 million of people downloaded Magento in 2012 and taken this into use. It is known to be a second most popular platform world widely. If we talk about the quantity, then more than a quarter of million e-store admins are dependent upon the Magento CMS and grow their business with respect to this. Magento eCommerce Websites has a share of 16%, among the top 10K e-stores globally.

Among the top 10,000 e-merchants, more than 20% of merchants are using Magento CMS in the US and Canada. We can see many a top companies which are built in Magento CMS like Ford, Harvey Nichols, Land Rover, Omega watches which are built in Magento CMS. 

Talking about the amount, then Magento CMS manages the transaction of over $153 billion per year.  

Some Magento Facts

Here are some facts that will surely force you to give Magento CMS for the creation of your ecommerce site:

  • Magento powers 250000+ sites globally having a large chunk of the number which is located in the US. 
  •  Magento is known to be the third most popular CMS in the Top 10k sites for the Open Source category.
  • It has the position of fifth most popular CMS in the Top 1 Million sites of the Open Source category. 

Magento content management system give access to anyone to create a complete new page with multiple sections, each with multiple widgets. Same as it, you can also edit existing pages and change the elements of design to bring it to the accepted Magento 2 CMS standards.

What are the Features of Magento CMS?

Magento website development service is known to be so functional that it can manage the complex ecommerce stores and the buyers journey. These functionalities and features of the CMS makes it the top ecommerce building platform. Magento CMS provides two main services which are named as Open sourced and Magento commerce. Open source is free but Magento Commerce has paid plan. 

Let’s take a look about the features of the Magento CMS. 

1: Powerful SEO 

Magento contains some built in analytics which supports seo. Magento users can have SEO friendly URL and meta descriptions easily. It integrates Google sitemaps and automates watermarking and image resizing. Apart from these, there are various Magento extensions available to easily customize SEO depending on the requirements of your website.

2: High Performance 

Magento development service is built in such a way that it has the ability to accommodate thousands of products. If you have a lot of products and you want them to be on your e-store, then choosing magento will be a right option. 

3: Customer Support 

Magento is comprised of a large community so it is not difficult for you to approach to any help. A customer support center is available all the time by which you can have every detail and help about Magento. 

4: Flexibility 

The themes and extensions of the Magento are highly customizable. In case of any changes, you can make changes as the Magento is flexible. 

5: Testing Capabilities increased 

Bugs and errors are found very easily when it comes to Magento Web development services. You can find these bugs and errors before releasing the site. 

6: Mobile Friendly 

Magento is highly mobile friendly as the need of ecommerce is increasing day by day. People find it easy to shop through mobile rather through laptop and PC. 

Magento CMS Elements

Magento CMS elements are important to create pages which fit into the website’s theme. For instance, these elements are good to be used to create a shop page which consists of banners with featured products at the top and the remaining products below. The Magento 2 CMS elements are easy to use and add a modern touch to design.

Pages

Magento CMS Page module can also be used to create a page for your store. This page can include important design elements which includes text, images, blocks, widgets and links to other pages.

  • 1. Core Content

After installing Magento sample data, you will find that many content pages are already created by default. These content pages do cover almost all essential business scenarios and requirements for an ecommerce store. The list includes:

  •  Home
  •  Privacy Policy
  •  404 – Not Found
  •  Enable Cookies
  •  Service Unavailable
  •  About Us
  •  Customer Service

However, the Magento CMS, you can easily update these pages to transfer the right message and brand image of your ecommerce store.

 

  • 2. Workspace Controls

This is known to be a great Magento CMS page tool that give you access to quickly find a page, perform bulk actions on multiple pages or make quick changes to any existing page.

  • 3. Adding a New Page

It is simple to add a new page into Magento. You can add any kind of content in the form of text, images, blocks of content or widgets to a Magento CMS Page which is newly created. While Magento CMS does make sure the pages are search engine optimized, you should also put in efforts so that the pages rank well in SERP.

  • 4. Using the Editor

Magento 2 CMS’s editor has a familiar interface that simplifies the process of editing the content of any page. For experienced users, the module offers a toggle for switching to the HTML mode.

Magento CMS Blocks

Magento CMS Blocks are stable content blocks which has the functionality to add different types of content sections to any area of the page. Magento CMS blocks display static information (text, images, and videos), as well as dynamic information which is also displayable through the widgets. 

  • 1. Adding New Blocks

Once you create a new Magento 2 CMS block then it can be added to any page of the website, group of pages or even inside another block. Magento Blocks Workspace is same as to Magento CMS Page Workspace and even it supports you to perform similar operations and changes.

  • 2. Positioning Blocks

To position a block in a page or a page layout control is done by defining them through XML widgets. The Magento 2 CMS blocks can then be placed at specific locations on the page or even within product and category areas.

Widgets

Widgets are actually snippets of code containing references to website blocks which are used to display a wide range of content formats. The widgets have also another functionality that these are particularly useful for displaying real-time dynamic data, so increasing the chances of the visitor to engage and convert into a potential lead.

Widgets give access to Magento CMS users to create a better ecommerce store by creating better marketing campaigns for landing pages, and displaying promotional content on any location of the website. External content can also be displayed on widgets, real-time and engaging activities, or similar functionalities.

Design and Theme

Through Magento 2 CMS, you are capable of creating a page with many layouts, do simple HTML changes or give your store a completely new look by installing a new theme. You can do this all through the Design and Theme section.

Design Menu

Magento offers simple to use design choice which can be used to make simple changes to the ecommerce store. You can find many a professionally designed ecommerce themes on Magento Marketplace and other market places. Magento themes provide essential functionalities for store customization.

If you are familiar with an object-oriented environment which have the functionality that each page is actually built by combining many components, Magento is a very good choice for you.

Page Setup

Page setup is used to set the basic properties of the Magento page. It offers you a set of standard HTML tags that helps you to define different elements of the page such as fonts, color, size, and background color. Logos in the header are also managed by Page setup, copyright notices in footer and other page settings. Many other basic settings for the page can be done from the Admin section.

Page Layout

These page layouts are like the structure of the building where each room has a specific layout that matches the function of the page. Similarly, each page of the Magento store consists of different sections and containers which covers different elements of the page (footer, header, content area and etc).

Pages might have different layouts consisting of multiple columns; each column is assigned a specific or multiple layouts to be used as the default for the Content Management System.

Magento page layouts are designed to fill the available space according to the assigned section assigned. For instance, if you wish to change a 3-column layout to 2-column, the main content would expand and fill the space. If you revert back, the text would automatically get adjusted. This liquid layout behavior ensures that you do not have to write (or reframe) content every time you need to change the page layout.

Themes

Magento themes consist of layout files, translation files, template files, and skins. The skin actually defines the view of the website and has the CSS, images, and JavaScript which collectively defines the visual presentation and customer experience of your store. To give your website a new look, you can install a completely new theme or customize your current theme.